• First and last name
• Email address
• Birth date
• Profile photo

We may publicly display information you choose to associate with your account, like your photo. We may use account information to better personalize your experience, make more relevant recommendations, and for advertising or ad attribution. We also collect, store and use any preferences you choose to provide to personalize your user experience, including dining and activity preferences. You can later add to or modify some of your account information through your account settings.

We may also display advertisements tailored to your interests and preferences based on your activity on either linked account. If you believe that someone has created an unauthorized account using your personal information, you can request its removal by reporting it.

If you represent a business, we may collect and display information about you related to that business on Kaleidr, such as a business name that may include your name, or a publicly available business address. In some circumstances, it may be a home address. We will also collect and display information about your professional background that you choose to share with us through the Service, such as information about your professional history or specialties.

In certain instances, we may import content from your business website to keep your business information up to date, save you time and customize recommendations for you.

Your contributions to the Service are accessible to the public, including your edits you suggest or provide to business pages. Your account photos is also intended for public display, as is some of your activity through the Service.

When you send suggested edits and content, Kaleidr will collect and store the content along with its metadata, like the date, time, and/or location information associated with the content.

You can limit the public visibility of some of your public content through your account and account settings.

When you sign up for an account or use certain features, you agree to receive communications from Kaleidr— including messages related to your activity, account, and, where permitted, promotional content. You can manage some of your messaging preferences through your account settings, but note that you cannot opt out of receiving certain administrative, transactional, or legal messages from Kaleidr.

We may monitor or track your actions when you send or receive messages using the Service (e.g., direct messages, AI chatbot communications, and similar features), such as whether you opened, deleted, or forwarded such messages, and share that information with other parties to your messages (e.g., to let them know if you have viewed their message).

If you exchange messages with Kaleidr and/or others through the Service (e.g., direct messages, quote requests sent to businesses, AI chatbot communications, and similar features), we may collect and store them and any data associated with the message in order to process and deliver them and allow you to manage them. We may review and disclose messages and message data in connection with investigations related to your use of the Service. We may not deliver messages that we believe are objectionable, such as spam messages, fraudulent solicitations, or requests to post, exchange, modify or remove reviews for compensation.

We may also collect and store information that you provide through communications with us, including from phone calls, SMS, chats, letters, emails and other electronic messages, or in person. Any of our communications with you, including any phone calls or chats, may be monitored and recorded for quality purposes.

If you are a representative of a business listed on Kaleidr, or use a phone number associated now or previously with such a business, we may contact you, including by phone or email, using the contact information you provide us, make or made publicly available, or that we have on record for the business.

You may choose to allow Kaleidr to collect and store certain sensitive personal information about you (e.g., precise geolocation). If you have allowed Kaleidr to access your precise geolocation through your device settings, we may use that information to provide our Services, personalize your experience, make more relevant recommendations, and for advertising or ad attribution, including to recognize your visits to a business.

You may also choose to share other sensitive personal information through the content that you share on Kaleidr (e.g., leaving a review). You may be able to limit or disallow our collection, use or sharing of location data by adjusting the settings for our applications in browser, iOS or Android settings. You can remove your contributed content that may include sensitive personal information through your account and account settings.

We collect and store information about your use of the Service, such as your search activity, the pages you view, the date and time of certain visits, and businesses you contact using our mobile application or Service.

We also collect and store information that your device may provide to us in connection with your use of the Service, such as your browser type, type of device, browser language, IP address, WiFi information such as SSID, mobile carrier, phone number, unique device identifier, advertising identifier, location (including geolocation, beacon based location, and GPS location), and requested and referring URLs and mobile applications.

We may use your Service activity to personalize the Service, including to determine default locations and/or to suggest relevant search results, and to personalize ads and for ad attribution.

You can limit or disallow our use of location data through your device or browser settings; for example you may be able to limit or disallow our collection, use or sharing of location data or mobile advertising identifiers by adjusting the settings for our applications in iOS or Android settings.

We may also collect and store your location whenever our mobile applications are running, including when running in the background, if you enable our access to such information.

You may access the Service through different devices (e.g., your mobile phone or computer) and different platforms (e.g., through the Kaleidr website or mobile apps). The information that we collect and store through those different devices and platforms may be cross-referenced and combined, and your contributions will typically be similarly visible and accessible through all Kaleidr platforms.

When you use the Service and if enabled on your mobile device, we may collect and use your device’s advertising identifier, such as Apple’s Identifier for Advertisers (“IDFA”) or Google’s Advertising ID (“GAID”). We use these identifiers to deliver more relevant ads, measure ad performance, and to better understand how users interact with our app. You can control or limit our use of these identifiers through your device settings. Disabling these settings may reduce the relevance of ads you see but won’t eliminate advertising altogether.

In addition, Kaleidr, and its third-party service providers, may use cookies, web beacons, tags, scripts, SDKs, and other tracking technologies (together, “Cookies”) in connection with your access to and use of the Service and third-party platforms or sites.

Kaleidr uses the following types of Cookies to enhance and personalize your experience:

• Essential Cookies: necessary for the website to function and for security purposes.
• Functional Cookies: enable enhanced functionality and personalization.
• Analytics Cookies: help us understand usage and optimize performance.
• Advertising and Marketing Cookies: help make ads more relevant and aid in attribution.

If you use different devices to access the Service, you may need to adjust your Cookies settings separately on each device and browser because these settings may be specific to each device and browser you use.

Kaleidr may acquire information from third parties, including public sources, enabling us to identify and contact representatives of the businesses displayed through our Services. Such acquired data may be combined with other data Kaleidr receives from or about these businesses and their representatives, and is used to communicate with them about their business’s presence on Kaleidr, offer support, share relevant updates or opportunities, and improve the accuracy of Kaleidr’s business pages.

In certain instances, Kaleidr may collect, receive and process certain information about you on behalf of businesses for which Kaleidr is acting as a service provider. Kaleidr does not share information collected or received by Kaleidr outside of its role as a service provider with the business or other third parties unless otherwise disclosed in this Privacy Policy or at your direction. Third parties may also share information about you with Kaleidr in order for Kaleidr to provide services to them. For example, Kaleidr may receive information about you for the purposes of displaying ads, or to measure ad performance. Third parties’ collection, use and disclosure of your information is subject to such third-party privacy policies and any other relevant third-party terms.

We rely on third-party service providers to support us and/or provide services in connection with your use of the Service, such as for communications, web hosting, security and fraud prevention, technical and customer support, tracking and reporting usage of the Service, quality assurance testing, payment processing, advertising, marketing, and other functions. In the course of providing these services, Kaleidr’s service providers may collect and share certain types of information with us, such as your name, contact details, device and usage data, and interactions with our Service. Unless otherwise permitted by law, we generally contractually require third-party providers to handle your personal information in accordance with applicable privacy laws and to use it solely to provide use with the services.

We may share information from or about you with our subsidiaries, joint ventures, or other companies under common control, and require them to act in accordance with this Privacy Policy. If another company acquires Kaleidr, or all or substantially all of Kaleidr’s assets, that company will possess the same information, and will collect, use, and disclose the information only as described in this Privacy Policy.

Kaleidr may share non-identifiable, de-identified and/or aggregated information from or about you with advertisers, businesses, and other third-parties in connection with ad programs and data analytics. For example, we may disclose the number of users that have viewed or interacted with ads, or that we estimate may have visited the physical location of a particular business.

We may also share information from or about you (such as your city, and if you provide it, your age and gender), your device type, and your use of the Service (such as which businesses you bookmark or call, or if you visit a business’s URL) with businesses on Kaleidr. You may adjust your account settings to modify the amount of information we share.

We may allow third-party partners to use certain content on Kaleidr, such as by reproducing, adapting, distributing, performing and displaying, some of the publicly available content on the Service.

We may share information from or about you with our third-party service providers so that they can perform services on Kaleidr’s behalf and/or complete your requests. For example, we may share your advertising identifiers (e.g., IDFA or GAID), a cryptographic hash of your email address, phone number or IP address with third-party service providers that help us facilitate Kaleidr’s advertising programs and measure and report their effectiveness, including with third parties that help determine the efficacy of Kaleidr’s advertising programs by combining information they receive about you from other sources. Kaleidr shares personal information with its service providers subject to contractual obligations consistent with this Privacy Policy, and on the condition that personal information is only used on Kaleidr’s behalf and pursuant to Kaleidr’s instructions. Kaleidr’s third-party service providers may likewise share information with us that they may obtain from or about you on Kaleidr’s behalf in connection with providing their services to Kaleidr and/or completing your requests. See Section 5 (Data We Collect From Third Parties – Kaleidr’s Service Providers).

The Service may link to third-party controlled websites, like a business’s website. Except as set forth in this Privacy Policy (for example, data shared with third-party service providers as described above), we do not share your personal information with third-party platforms unless you direct us to do so. Kaleidr is not responsible for third-party privacy practices. If you sign up or log into Kaleidr using a third-party platform like Google or Apple, or link your Kaleidr account with a third-party platform, we may receive information about you from such third-party platforms. If you post content to a third-party platform through the Service, that third-party platform will also receive that content, which will be visible to anyone that has access to it through that third-party platform. Some of our web pages use framing techniques to serve content to you from third-party platforms, while preserving the look and feel of the Service. In such cases, please note that the information you provide may be transmitted directly to the identified third party. Kaleidr may share information with third parties when you direct Kaleidr to do so through the Service.

We may investigate and disclose information from or about you if we have a good faith belief that such investigation or disclosure: (a) is reasonably necessary to comply with legal or law enforcement processes, such as a search warrant, subpoena, statute, judicial proceeding, or other legal process or law enforcement request; (b) is helpful to prevent, investigate, or identify possible wrongdoing in connection with the Service; or (c) protects our rights, reputation, property, or that of our users, affiliates, or the public, such as disclosures in connection with Kaleidr’s Consumer Alerts program. If you flag or otherwise complain to us about content through the Service, we may share the substance of your complaint with the contributor of that content in order to provide an opportunity for the contributor to respond.